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Founder's story

Founder’s story:

In 1987, Richard Deng graduated from Xiamen University with a bachelor's degree in physics (semiconductors). From Sichuan University, he graduated in 1990 with a master's degree in diamonds. He worked as diamond tools export manager in China Minmetals Corporation for 10 years.


Through his educational and professional experiences in the diamond industry, he was also able to pass on the knowledge to those who share his vision, which in turn led to the founding of Ashine and EZshine.


“To be the most honored manufacturer in a niche field”

 

We want to make Ashine a high-quality symbol, break the stereotype about low-quality Chinese manufacturing, and be the world's most respected supplier of grinding and polishing diamond tools.

 

“If you sell a lot but the quality is poor, nobody will respect you. ”

People will respect you only when your products are top-quality. 

When our employees go to visit the world's top peers, whether purchasing or general managers, they treat our salespeople with respect. This is the satisfaction we gain from our careers. This satisfaction must be based on superior product quality.

Core Values:

Integrity: We are truthful and honest in all areas of life, in our professional work and in our personal lives.

Responsibility: Dedication, a strong sense of responsibility and professionalism, responsible for customers, employees, and mother nature.


Request a Demo

Tell us a little about yourself, and we'll be in touch to schedule a virtual or in-person demonstration with a local EZSHINE expert.

Request a Demo
welcome to EZshine
Tell us a little about yourself, and we'll be in touch to schedule a virtual or in-person demonstration with a local EZSHINE expert.

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